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CBS Celebrates Eye Logo Anniversary

Date October 20, 2011
CBS Eye For 60 years the CBS logo has been watching you watch TV. The iconic eye logo debuted 60 years ago on Oct. 20, 1951 and has been an ever-present fixture on the network.

"From the Network to the Corporation, the CBS Eye is an enduring asset of our company and a major source of pride for all of us," Leslie Moonves, president and CEO of CBS

...
CBS Eye For 60 years the CBS logo has been watching you watch TV. The iconic eye logo debuted 60 years ago on Oct. 20, 1951 and has been an ever-present fixture on the network.

"From the Network to the Corporation, the CBS Eye is an enduring asset of our company and a major source of pride for all of us," Leslie Moonves, president and CEO of CBS Corporation, said in a statement. "It is a corporate logo that is known and respected all around the world, and continues to be a fitting symbol of CBS's proud history and ongoing leadership."

To celebrate the big birthday, CBS.com is replacing its homepage's current CBS Eye with the original logo and providing visitors an explanation of its significance and history.

At 8PM ET, the network will broadcast a segment showcasing the various logos throughout the years.

Watch CBS's video explaining the creation of the CBS Eye below.

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