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ABC Gives 'Once Upon a Time,' 'Last Man Standing' 'Happy Endings' Full Season Orders

Date November 04, 2011
Snow White and Prince Charming The fall has been kind to ABC; after recent full season orders for 'Revenge' and 'Suburgatory,' the Alphabet network is doubling down with pickups for two more of their freshman series, fantasy drama 'Once Upon a Time' and Tim Allen's 'Last Man Standing.'

Though 'Once' has only aired two episodes so far, it's already the highest-rated new drama of

...
Snow White and Prince Charming The fall has been kind to ABC; after recent full season orders for 'Revenge' and 'Suburgatory,' the Alphabet network is doubling down with pickups for two more of their freshman series, fantasy drama 'Once Upon a Time' and Tim Allen's 'Last Man Standing.'

Though 'Once' has only aired two episodes so far, it's already the highest-rated new drama of the season, managing an average 12.3 million viewers and a robust 4.0 rating in the coveted adults 18-49 demo. Allen's male-skewing comedy has seen some audience erosion since its premiere, but it's still performing well on Tuesday nights (12.7 million and a 3.7 demo), where ABC had previously struggled to make an impact.

Sophomore comedy 'Happy Endings' has seen series-high ratings in recent weeks, and finally seems to be catching on with viewers in its post-'Modern Family' slot, which has earned it a full 22 episodes. (Ah-mah-zing!)

Bad news for 'Pan Am' and 'Man Up' though ...

Despite a hefty publicity campaign, 'Pan Am' has failed to take off with viewers the way ABC was anticipating. It averages 8.4 million viewers, with a paltry 2.8 in the demo, but the network seems determined to give the show a chance. They haven't announced a full season pickup, but they have ordered five additional scripts to give the series a little more time to find its wings. If things don't improve in the coming weeks, though, expect it to be grounded permanently. (No more flying puns now, we promise.)

Also absent from the pickup list, 'Man Up,' which doesn't have the benefit of Allen's name recognition to boost viewership. It's likely that cancellation is imminent, even if its 7.3 million viewers would make NBC green with envy.

Have you connected to 'Pan Am'? Which new ABC shows are you watching?

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